World Development Movement trade leaflet
Double-sided A5 landscape, one colour print
This leaflet was produced for supporters to give out after a film on unfair trade called ‘Black Gold’ to encourage people to take action, but was also needed as a generic flyer that would be relevant after the release of the film and work as an introductory piece on trade. WDM wanted a coffee theme in keeping with the subject matter of the film and originally requested I use the image of a mug. I thought a spilt cup of coffee was more in keeping with the message of the flyer and had more impact so produced two versions of the leaflet and let them decide which they preferred.






